The marketing technology landscape has experienced a significant surge in recent years, with new tools and strategies, and solutions being adopted at breakneck speed. With no sign of a slowdown in sight, it's vital every marketer stays abreast of the tectonic shifts that will profoundly influence their day-to-day operations.

Join Scott Brinker, VP Platform Ecosystem at HubSpot, aka the “godfather of martech”, and Kathryn Murphy, SVP of Product at Twilio Segment, to discuss the current trends and future predictions for customer data. They’ll unpack the latest findings of Segment’s 5th annual CDP Report to share what trends will be most impactful to your business in 2024.
  • The critical role of customer data in digital engagement
  • Technology investment plans you should be making
  • Emerging trends that will impact your digital transformation roadmap
Scott Brinker
VP Platform Ecosystem
Kathryn Murphy
SVP Product Managemnt
Twilio Segment