About
In this interactive session, our GA4 expert will talk through how to best use Segment to manage your data, destination use cases, and answer any GA4 migration or adoption questions you may have.
Agenda
  • Learn more about GA4 data collection vs. GA4 data processing
  • Segment GA4 Destinations - when to use and best use case examples
  • Get a live look at scenarios on how to troubleshoot common GA4 issues
  • Ask questions to a GA4 expert from Segment
Presenters
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Esther Eng
Customer Success Manager
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Julie Sabor
Solutions Architect
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Alan Lowe
CS Programs Manager
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