How to Maximize ROI with AI-driven Personalization
About
It's no secret that customers expect personalized experiences — in real-time, on the right channel, with the right message. To achieve this at scale, businesses are using first-party data to fuel AI-driven journeys.
However, only 41% of consumers are comfortable with AI being used to personalize their experiences.
So how do companies leverage the full potential of AI-powered personalization – while respecting privacy concerns and staying compliant?
In this interactive webinar, we’ll demonstrate how Twilio Segment’s Customer Data Platform empowers businesses to deliver personalized omnichannel engagement at scale with AI, create multi-channel journeys with real-time data, and maintain robust privacy controls.
When
Wednesday, November 29, 2023 · 10:00 a.m.
Mountain Time (US & Canada) (GMT -7:00)
Agenda
Start collecting customer data and integrating your data stack in minutes
Enrich the Segment ‘golden profile’ to build high quality, bespoke end-user experiences at scale
Turn predictive insights into personalized experiences optimized for growth