89% of leaders believe personalization is crucial to their business’s success. But only 15% of customers feel that companies are actually doing a good job with personalization. In fact, every second, billions of clicks, swipes, and transactions generate a constant flow of data, offering businesses unparalleled opportunities to build deeper customer connections.
Join us for a fireside chat with Kalyan Nistala, Senior Director of Product Management at Twilio, and Rachel Warren, Director of Owner Engagement at Pura, the leading smart-home fragrance company. You’ll discover how this leader in personalization is achieving success in driving product adoption and customer loyalty by unifying their customer data to create a single customer view.