The heart of personalization is delivering the right message at the right time. You need accurate and trustworthy customer profiles to nail the message; and you need a reliable engagement platform for the timing.

That’s why nearly 350 businesses use Segment and Braze together to drive powerful, personalized marketing outcomes. In this session you’ll learn how the two tools work together to efficiently build audiences, improve conversion rates, and engage your most valuable customers with highly personalized and effective campaigns.